Bruce
Shredder
- Messages
- 1,932
It’s interesting because he’s not only advertising a product, but also a professional accomplished guitarist as well.That’s a self referential credibility qualifier from Pete. Doesn’t really mean anything.
However I’m not saying there’s anything wrong with doing paid demos, and I wouldn’t expect someone to point out many deficiencies in a product being demonstrated given the nature of the business relationship in that field.
I’m just wondering what’s a distinguishing element that wouldn’t make it a form of shilling?
“I really love this pedal” insinuates he’s actually using the item he’s demoing, which would be impossible. He’s demoed so much stuff he either has a very lucrative eBay account or an incredibly big storage room.
“I really love this pedal” can very well mean it’s good enough, but he’ll never actually use it and may be using a competitors product because it’s better. Nothing wrong or unethical about that. Still, the insinuation is hard to get past and always in the subconscious.