All Gameboy jokes aside, there is a viable way for Cliff to zig in upgrading the UI/UX of Fractal products while everyone else zags.
I'm thinking if he went the Teenage Engineering route and had a super high contrast screen with stylish, simplified elements (plus a touch interface), he really could craft a unique, compelling and functional lane for the next gen of products.
That would take some aesthetic wizardry I've never seen him inclined to indulge in just yet, but no one saw the design of Helix coming from Line 6 before it did either.....