Tbh, the new engine doesn't induce any hype for me, since Helix amp modeling has been legit all along. The margin by which it's gonna sound "better" is probably getting smaller with each generation.
A new approach? That's cool for sure, but I'm rather interested in the capturing/profiling aspect, which is BIG news in the Helix universe - and I'm confident L6 are gonna nail this one.
Also, the form factor and UI/UX improvements seem like a welcome level-up.
I could not care less about clips. I know how the Helix sounds now. If Agoura models sound like that or better at launch, awesome. I'm in. Stuff's only going to get better as the product matures.
I tend to lean in this direction too. Don't get me wrong, I'll consume clips and demos that feature sound, they just won't have any bearing on my decision, the first phase of which is already made (i.e., already preordered). So it's mostly a fun way to pass the time waiting for units to start shipping.Exactly this.
I don’t understand the desire for clips at all. It’s gonna sound like an amp. The vast majority of players can’t pick helix out from an amp in a blind A/B. There’s nothing to learn in more agoura clips.
D
As I said prior I think people like familiarityThe push for clips comes from a place of love, misguided or not. There are countless users who’ve spent a decade with the current devices, are passionate about the platform, and are excited to consume any and all information they can get about a new generation of technology that is both unavailable and currently shrouded in a fair bit of mystery.
Will I heavily weigh clips when determining whether to hang on to my preorder? No. Am I extremely curious and interested in hearing solo clips of the new engine? Absolutely.
This thing is still several months out, clips are pretty much the only option until release.
As I said prior I think people like familiarity
Many probably want to hear that dry clip of a plexi playing big open AC/DC chords
Or the Fender doing a SRV
Or JCM doing the MSG armed and ready riff Leon Todd loves
People hear something they recognize or a style and go yep that’s a JCM
In fact even Igloo said as much he heard a few big open chords of the Agoura model and thought why did someone bring a JCM800 out
.. many words will still complain I am sure either way
As long as it's not a hugely pretentious short film like this, I'm fine:
FFS seriously again ?
Apologize on one post about being behind but blow budgets on movie shorts
Putting marketing muscle on a product is good, but a video like this makes me think that marketing team is abusing cocaine. Who wants to see 17 MINUTES of THAT? And who gets hyped to buy a modeler with THAT?As you said, that is the one product line they still seem to be on track with. Can't hate them putting marketing muscle behind it.
100% agree and it costs time and money , it’s a waste of your budget IMOPutting marketing muscle on a product is good, but a video like this makes me think that marketing team is abusing cocaine. Who wants to see 17 MINUTES of THAT? And who gets hyped to buy a modeler with THAT?
I dunno, maybe QC users really like that kind of marketing, but I just find it pretentious over 9000. It's like a parody of Apple. Except it's serious![]()
Putting marketing muscle on a product is good, but a video like this makes me think that marketing team is abusing cocaine. Who wants to see 17 MINUTES of THAT? And who gets hyped to buy a modeler with THAT?
I dunno, maybe QC users really like that kind of marketing, but I just find it pretentious over 9000. It's like a parody of Apple. Except it's serious![]()
It reminds me of Silicon Valley TV show, when all companies claimed that their goal was making the world a better place (it wasn't, it never is; it's making money, and that's fine!), and many times for reasons that made no sense but just because it sounds good.I think it's strictly to satisfy the ego of the marketing team (and maybe Doug). There's no way that you can objectively document attribution or ROI to a vanity piece like that. As we say in my business, that's a brand awareness move.
Exactly. In this age of social media fake lifestyle and endless hyperbole in YouTube, watching a company just showing their (good) stuff, without superfluous literature and shameful manipulation attempts, is a breath of fresh air that I at least appreciate a lot.On the other end of the spectrum, Line 6 is killing it with these small "tour" videos. Just a steady drip of information that's sustaining interest in the product beyond the buzzy announcement. I expect one or two of the next ones to "tour" Focus mode on specific amps, and that is where I believe we will hear our first isolated clips.
If I was igloo I would do a series of one minute clips of each individual amp and release one a week instead of all at onceIt reminds me of Silicon Valley TV show, when all companies claimed that their goal was making the world a better place (it wasn't, it never is; it's making money, and that's fine!), and many times for reasons that made no sense but just because it sounds good.
Exactly. In this age of social media fake lifestyle and endless hyperbole in YouTube, watching a company just showing their (good) stuff, without superfluous literature and shameful manipulation attempts, is a breath of fresh air that I at least appreciate a lot.
You make it sound like I have any input on what Marketing does other than "I dunno, guys..."If I was igloo I would do a series of one minute clips of each individual amp and release one a week instead of all at once
That would be 16 weeks of content loland the guys going where is the metal 5153 would lose there minds