A profiler exists in order to reproduce a real amplifier. Reproduction necessarily implies reference. Reference necessarily implies accuracy (to some degree). Therefore, accuracy is not a preference, it is the raison d’être.
That's always been my feeling. If you're going to make a product that claims to profile amps, you better be prepared to defend the accuracy of those profiles.
These days though, I think the truth with Kemper is a bit more nuanced. Their most popular product doesn't even do profiling. So, necessarily, most Kemper users these days don't have the reference amp at hand for a comparison. That means they are evaluating the tones based on a subjective satisfaction with the sound instead of an objective accuracy measurement.
And I think that's where we should be going with digital amp simulation in 2026. Those classic tones of tube amps of the last century that we all love are nice and have their place, but it's time to move on from mimicry of old amps and start crafting tones that are new and interesting, without regard for how they compare to a tube amp.