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If you're going to play fast and loose with "modeling" then you might as well go all the way back to the original Rockman (1982).Fwiw, Roland released their GS-6 (which I even bought) in 1989. Which was pretty much a digital modeling amp (in a way, even their GP-16 could be called a modeler, but it didn't have a dedicated amp section). Around the same time the Zoom 9002 came out (I only owned the 9000 - which came out later, for whatever reasons...), which could be called a sort of amp modeler, too.
The very first commercial MI products to utilize digital DSP to emulate real-world analog circuits—what modeling is by definition—were the Nord Lead and Korg Prophecy synths in 1995, followed closely by the Roland JP-8000 in '96. The Yamaha VL-1 came out in '94, but that used similar-but-not-quite-the-same methodology to create physical modeling for its virtual acoustic engine.
And there were academic pursuits before that, but nothing that showed up in your local GC.
Again, the first guitar-centric product with what we know today as modeling was the Roland GP-100 (early '95), but the VG-8 (late '95) was the first one that celebrated the new technology as COSM—Composite Object Sound Modeling.
There were many boxes containing analog preamps with digital effects and/or digital control throughout the 80s and early 90s—ART, ADA, Rocktron, DigiTech, Zoom... I had an Alesis Quadraverb GT, Marshall JMP-1, and SansAmp PSA-1. None of the designers or engineers who developed any of these would ever claim they utilized any sort of "modeling."
There were also incredible rack processors throughout the 80s and 90s that found their way onto countless guitar tracks (Lexicon, Eventide, Yamaha, Korg, TC Electronic, Ensoniq, Alesis), but I didn't include them because they weren't necessarily guitar-centric products.